{"id":55413,"date":"2023-12-12T11:09:27","date_gmt":"2023-12-12T11:09:27","guid":{"rendered":"https:\/\/www.qustodio.com\/?p=55413"},"modified":"2025-06-11T12:24:35","modified_gmt":"2025-06-11T12:24:35","slug":"what-is-brandarmy","status":"publish","type":"post","link":"https:\/\/www.qustodio.com\/en\/blog\/what-is-brandarmy\/","title":{"rendered":"What is BrandArmy? The OnlyFans alternative with accounts for minors"},"content":{"rendered":"

[et_pb_section fb_built=”1″ _builder_version=”4.16″ _module_preset=”default” custom_margin=”-80px|||||” custom_padding=”0px||0px||true|false” da_disable_devices=”off|off|off” global_colors_info=”{}” da_is_popup=”off” da_exit_intent=”off” da_has_close=”on” da_alt_close=”off” da_dark_close=”off” da_not_modal=”on” da_is_singular=”off” da_with_loader=”off” da_has_shadow=”on”][et_pb_row _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}”]For the Instagram and TikTok-obsessed among us, influencers are the new celebrity. Their online reign reaches far and wide, with no boundaries, allowing them to amass millions of followers despite not being particularly famous in their own right. And with internet fame, fortune often comes along for the ride. Get a following, and you\u2019ll be looking for ways to monetize it as much as possible. Which is exactly what services like BrandArmy, <\/span>a \u201csafe for work\u201d (SFW) version of content subscription service OnlyFans<\/b>, offer to their creators.\u00a0<\/span><\/p>\n

Aside from being SFW, <\/span>a key feature of<\/b> BrandArmy is that it lets teenagers get in on the hustle<\/b>, offering their very own \u201cJunior Channels\u201d, which allow under-18s to cash in on their image by offering exclusive content for subscribers only. But just how safe is a service like BrandArmy for kids?<\/span>[\/et_pb_text][et_pb_text _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

What is BrandArmy?<\/b><\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}”]Founded in 2021, <\/span>BrandArmy is a US-based fan monetization service<\/b>, offering creators the chance to make money from their followers and subscribers – something influencers and digital creators often find more difficult to achieve through simply using social media platforms like Instagram.\u00a0<\/span><\/p>\n

From sports stars to podcasters, <\/span>subscription services like BrandArmy allow creators to directly reach their followers<\/b> and provide them with exclusive content, such as livestreams, direct chats, pictures and videos. Some subscription services have become synonymous with porn, but there are many platforms allowing creators to earn cash without taking their clothes off, and BrandArmy is just one more.\u00a0<\/span>[\/et_pb_text][et_pb_text _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Junior Channels on BrandArmy<\/b><\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}”]In today\u2019s digital world, pretty much anyone of any age can become an influencer. BrandArmy\u2019s Junior Channels offer <\/span>a space for young creators to monetize their content<\/b> and make money from their personal brand.\u00a0<\/span><\/p>\n

BrandArmy asserts that its young creators come from a diverse background: some are professional dancers, voiceover artists and actors, while others are social media influencers, instructors, or reality TV stars. The one thing they all have in common, however, is that they\u2019re under the age of 18, selling content to adults on the internet. <\/span>[\/et_pb_text][et_pb_text _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

How old do you have to be to join BrandArmy?<\/b><\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}”]The minimum age for creators to join and create a profile on BrandArmy is 13, while subscribers have to be aged 18 and up, meaning it\u2019s only <\/span>adults able to view and subscribe to content produced by minors<\/b>.\u00a0<\/span><\/p>\n

In the case of creator accounts for minors, they must get permission to sign up from a parent or guardian, and their account is also directly supervised, or \u201cparent managed\u201d (as BrandArmy puts it in their <\/span>guidelines for Junior Channels<\/span><\/a>), by an adult close to the minor.\u00a0<\/span>[\/et_pb_text][et_pb_image src=”https:\/\/static.qustodio.com\/public-site\/uploads\/2023\/12\/12110411\/2023-11-Brandarmy_Inside-Image.jpg” alt=”what is brandarmy and is it safe for kids” title_text=”2023-11-Brandarmy_Inside Image” align=”center” disabled_on=”off|off|off” _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Is BrandArmy like Onlyfans?<\/b><\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}”]The concept of BrandArmy is similar to other subscriber-based content platforms like <\/span>OnlyFans<\/span><\/a>, where users pay to receive gated material, or interact with an online personality. However, <\/span>unlike OnlyFans, BrandArmy is designed to be SFW, or \u201csuitable for work\u201d<\/b>, which means there\u2019s no nudity or sex allowed on the platform.\u00a0<\/span><\/p>\n

That said, content where nudity is implied is allowed when creators are 18 or over, meaning users can request or view \u201csexy\u201d content on BrandArmy without witnessing explicitly sexual acts. In addition, <\/span>younger users are allowed to post pictures of themselves in bikinis<\/b> – the platform even has a policy on this for its underage creators:<\/span><\/p>\n

\u201cMust have 50\/50 mix of bikini content. This is NOT a bikinis only for teenagers platform\u2026Situational bikini content (Ex. at a bonfire with friends) versus just standing\/modeling for photos specifically to be sold and only doing that are very different things.\u201d<\/span><\/i><\/p><\/blockquote>\n

Other prohibitions for underage include barring specific emojis being used (?, ?, ?, ?, ?, ?,?), not using flirtatious or sexual language in captions and DMs, not being able to dance on livestreams for tips, and uploading sexually suggestive content, among various other rules and regulations.\u00a0<\/span>[\/et_pb_text][et_pb_text _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

Is BrandArmy safe for children?<\/b><\/h2>\n

[\/et_pb_text][et_pb_text _builder_version=”4.20.4″ _module_preset=”default” global_colors_info=”{}”]Given the restrictions, prohibitions, and presence of an adult supervisor during the minor\u2019s account creation, BrandArmy could be seen as a safer space for children to upload content online, and a place where they have the chance to receive compensation for it fairly. After all, the rules above are designed to keep them safe on the platform, right?\u00a0<\/span><\/p>\n

When looking around BrandArmy\u2019s page and some of the profiles featured on their site, who happen to be minors, it suddenly doesn\u2019t seem like such a safe, regulated space for children. <\/span>Some of the red flags in the Junior Channels and around the BrandArmy website we spotted were<\/b>:<\/span><\/p>\n